Brand Guideline
Logos
Primary
This is considered the default logo and should be used wherever possible.
Alternate
This Logo should be used when "Keller Williams Historic District" must be added. What are the actual reasons the KW is required?
Horizontal
Use the horizontal lockup only when room for a vertical lockup is not feasible.
2 Colors on Black and Red
The Haro Group logo should only be used on approved Red, Black or White backgrounds. All other backgrounds require approval.
1 Colors on Black, Red & White
The Haro Group logo should only be used on approved Red, Black or White backgrounds. All other backgrounds require approval.
Eternity Symbol
Brand Colors
Primary
Haro Red
HEX
#C10230
RGB
193, 2, 48
CMYK
17, 100, 87, 7
PMS
200
Rich Black
HEX
#231F20
RGB
35, 31, 32
CMYK
100, 100, 100, 100
PMS
Black
Matte Grey
HEX
#5B6670
RGB
91, 102, 112
CMYK
67, 52, 44, 17
PMS
431
Typography
Headline Font
Lato
Long Haro Group Headline Example
BODY Font
Proxima Nova
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